Jersey Jack Ice Cream

Recently I have been working on the branding for a new Ice Cream company in Malaysia, Jersey Jack. The business is starting out using traditional tricycles to sell their homemade old fashioned ice cream. The name came from the owners son (Jack) and the Jersey cows where the milk comes from (the cows have been imported into Malaysia - so everything is fresh and local). They wanted the branding to stay traditional yet modern and classy, so we stuck to something very clean and simple. Here are a few images so far, I will put more on once the project is finished!